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The Dangers of Viral Breath-Holding Trends

And how social media is fueling a silent threat.

In this episode of the Breath Hold Breakdown, Britt Jackson discusses the critical issue of underwater hypoxic blackout, particularly in the context of viral breath-holding trends popularized on social media. She highlights the alarming increase in fatalities associated with these trends, emphasizing the need for awareness and education. 

Key Takeaways:

  • Influencers often fail to provide proper safety disclaimers in their content.
  • Viral breath-holding trends have led to a spike in incidents since 2020.
  • Social media can spread dangerous wellness trends without adequate warnings.
  • Delayed warning signs make underwater hypoxic blackout particularly dangerous.
  • The bystander effect can prevent timely rescue during blackouts.